Have you ever been so frustrated with services available that you just up and started a business?
That’s what the Mailchimp founder did. 🐒
Ben Chestnut saw the need to create template newsletters for his clients so that it was easier to customise and streamline each week.
According to Hubspot, 64% of small businesses use email marketing to reach customers. So, it’s not a question of whether it’s valuable or not, it’s how valuable you make this communication tool to your customers. 📧
If you want to go from startup to grownup, we suggest following Ben Chestnut’s tips on operating a startup:
- Listen and collaborate – you need to listen and involve those around you in the growth of the company
- Chaos can be good – chaotic spouts of creativity enable us to think out of the box.
- Threats are never-ending – you survive and thrive when you recognise potential threats to your business.
Are you ready to launch your small online business? Here are 5 essential tips from Mailchimp on starting your online business:
- Know your market
- Create your website
- Grow your customer base
- Create marketing campaigns
- Use consumer insights